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Cotopaxi - Head of Copy

Oct 2021 - Present

  • Developing & executing large seasonal campaigns

  • Attending seasonal shoots to help with production & gather storytelling content

  • Working on collaborations with brands such as Teva, Bombas & HOKA

  • Building a more comprehensive content hub & strategy in collaboration with the Content & Editorial Director

  • Regularly evolving & managing brand voice

  • Managing & editing the work of all additional writers

  • Managing all product naming, copy & workbook processes

  • Previously Sr. Copywriter (2022-2023) & Copywriter (2021-2022)

Podium -
Copywriter

Oct 2020 - Oct 2021

  • Worked as the lead writer on product launches

  • Used brand voice and tone to create scripts for product videos

  • Wrote short form ad content

  • Collaborated with product marketing managers, graphic designers, associate creative directors, and other members of the marketing team

  • Strategized to help optimize marketing assets 

Better Being Co. - Senior Copywriter

May 2019 - Oct 2020

  • Oversaw & developed brand voice for two brands: Zhou Nutrition & Zand Immunity

  • Created a variety of written marketing assets, including: articles, paid ads, organic social posts, and emails

  • Produced various photoshoots

  • Oversaw trade show organization​

WiSys - Communications Intern

Sept 2017 - July 2018

  • Compiled archives of materials regarding grant and research opportunities at UW schools 

  • Amplified awareness of assorted grant opportunities for UW System students, faculty, and staff through our website and various social media platforms

  • Conveyed information in a way that makes it readily available and digestible for the public 

  • Highlighted innovative and research oriented accomplishments of our partners

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